USER EXPERIENCE | USER INTERFACE  | CONCEPT

Commute Relief

Helping to solve Austins traffic congestion.

Overview

User Experience

User Interface

Visual Design

Goal

How might we solve traffic congestion in the Austin area.

Challenge

Utilize alternative modes of transportation in Austin.

Contributors

Meet the Commute Relief Team

Austin
Andrus

Team Lead

Jae
Lee

Developer

Kristie Bocanegra

UX|UI

initial concept

The Cost Calculator

Commute Relief transformed from it's initial idea. The initial concept was to allow a commuter to know the true cost of the their commute. This idea served as a cost calculator but we wanted to engage users more and have them return to our product.

Initial Concept

empathize

Google Monday SPRINT Design Thinking

Commute Relief was initiated by using Google's SPRINT Design Thinking methodology. Was the cost of commute a pain point to those commuting in the greater Austin area? We believed that this may not be a factor so the team began to empathize by redefining where the problem lay.

Empathize

Persona Building

Austin's current population income levels vary with a median household income averaging $150,000. Correlated to the influx of new residents, the city is currently struggling to build an infrastructure that supports newcomers. The team focused on an array of commuters that live near or within a 15 mile radius of the downtown area.

Empathize

The Austin Commuter

Research showed that the Austin commuter travels up to 10 miles. Commute time ranges from twenty minutes to one-hour, depending on the area of the city they live and where they are traveling.

Empathize

The Austin Commuter Driving Habits

Most Austinites use their single use vehicle to travel to the city limits during peak hours when traffic is the heaviest. Here are reasons why people chose not to use alternative modes of transportation.

Prototype

High Fidelity Wireframes

Austin's current population income levels vary with a median household income averaging $150,000. Correlated to the influx of new residents, the city is currently struggling to build an infrastructure that supports newcomers. The team focused on an array of commuters that live near or within a 15 mile radius of the downtown area.

Sync. Select. Go.

Prototype

How it Works

Commute Relief introduces users to smart mobility by offering several alternative transportation options. This includes Capital Metro, car2go, Lyft, Uber. When a driver opts out of using a single use vehicle, added cost of fuel and parking put money back into the users pocket.

Sync

Select

Go

Prototype

Live Desktop Site

For SXSW, the Commute Relief team launched a web version of the web application that can be accessed at commuterelief.com

Mobile prototype

Commute Relief

Commute Relief reconnects users with the best transportation option for them at that moment, in real-time. This includes services like Uber, Lyft, and Capital Metro.

Scroll through the Invision prototype

Mobile prototype

GMail Notifications

Sync your Google Calendar, and automized alerts are sent to a user prior to the start of the event time.

Scroll through the Invision prototype

Branding

Font & Color Palette

SXSW 2018

Commute Relief

Commute Relief reconnects users with the best transportation option for them at that moment, in real-time. This includes services like Uber, Lyft, and Capital Metro.

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